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Gaining a competitive edge at the account level
Successful selling and marketing demands that manufacturers manage the sales
process in cooperation with retailers. To promote this cooperation, ACNielsen
provides flexible account-
level solutions that address a range of business
issues including:
| KAD suppliers |
| Tesco ROI |
Tesco NI |
| Supervalu ROI |
Sainsburys NI |
| Superquinn ROI |
The Cooperative Group NI |
| Centra ROI |
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| Shell ROI |
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| Esso ROI |
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| Statoil ROI |
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KAD provides named retailing scanning data and is the common currency between retailers and manufacturers which enhance trade relationships.
KAD provides fast delivery of detailed data allowing actionable decision making
- Trading data
- Market data
- Store by store data
ACNielsen Store by store data enables manufacturers to identify specific regional and store issues and target their field marketing efforts in the most cost effective way.
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