The breadth and depth of our marketing research services give ACNielsen an exceptionally broad overview of the major trends in the consumer packaged goods marketplace and a unique perspective on consumer behavior.  See our market insights, publications and reports and studies sections where you will find essential marketplace intelligence.

ACNielsen publish many market reports.  Amongst others, find here downloadable versions of our twice yearly Consumer Confidence Survey, The Power of the Private Label  and our Irish Top 100 Grocery Brands report :

Reports and Studies For a more indepth look at the market, find details of currently available reports and studies.  Includes the highly recommended Hard Discounter  report which combines a complete view of category dynamics and the evolution of the Hard dicounter model to date and Shopper Trends, a thoroughly engaging account of what makes shoppers tick and how shoppers view some of the biggest names in retail in the Irish market